I discovered a 'new' (as in, new to me) weblog about nudging here, run by a group of geographers (mostly) from Aberystwyth. I've not thoroughly explored yet, but it looks interesting. In particular, of relevance here, are their comments on organ donation. (Richard Thaler's own favoured position is 'prompted choice', rather than 'presumed consent'.) Another interesting point is that the term 'nudge' was suggested by the publisher. Perhaps this explains why Thaler and Sunstein (infamously) don't clearly define it...
This all came to my attention because one of the blog authors, Jessica Pykett, is speaking at Stirling next week.
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