Tuesday, 18 June 2013

Donor Registration on Facebook

I was interviewed on Facebook's drive to increase organ donation a couple of times by a Canadian journalist (the results can be found here and here).

I've just seen this report, suggesting that there did seem to be a boost in donation rates following the Facebook initiative. I've not read the actual academic article, but I assume the authors at least attempted to show causation, rather than mere correlation.

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